Taking your Yelp page one step further

Whether you are looking for a restaurant review, places to visit and explore, or recommendations for service providers- Yelp is your easy, go-to tool. As of 2023, there are more than 178 million monthly visitors across all of Yelp’s platforms. With this vast traffic, it is more important than ever to make sure your Yelp profile is standing out to your audience, and implementing an Enhanced Profile is the way to do that.

‍

An upgraded business page on Yelp is an Enhanced Profile, essentially a makeover for your Yelp page. Not only can you enhance your existing page content, but the true benefit of an Enhanced Profile is increased conversions. In other words, more people who visit your page will likely interact with, and ultimately choose, your business or organization. According to Yelp, Enhanced Profiles see a 38% increase in leads. The top three benefits of an Enhanced Profile, outlined below, will draw in, and secure, potential new customers on your page and support their conversion to your desired outcome.

‍

1. Photo And Video Customization

With a free Yelp page, you can add photos and videos to your page, but with an Enhanced Profile, you can choose their specific order. Considering that consumers regularly add photos, or videos to a Yelp business page to share their experiences, having control is a key feature. You want to ensure you put your best foot forward on the first images visitors see on your profile, and not leave it to chance. Bring your ideal brand to your page and show it off!

‍

2. Remove Competitor Ads

With a free Yelp page, your competitor ads are served on the side and bottom of the profile. Not a good look! Removing these ads will make people less likely to click off your page and more likely to choose your business.

‍

3. Call To Action Button

A Call to Action button, or CTA, gets prominently featured on your page and will make it easier and simpler for consumers to take the next step. Customization is also available depending on the user's device. For example, on mobile, it can be a click to call, or a chance to map directions, right on their phone.

‍

‍

It's important for your business to have a strong presence on Yelp so that people can easily find you. However, it's equally important to make sure your Yelp page highlights the best aspects of your business so that you can stand out from the competition. By showcasing your strengths on Yelp, you can maintain a strong brand image. Data Genomix is here to assist you in achieving this goal.

‍